I can’t imagine this meeting was particularly difficult; Uncle Arthur has jumped at every chance he’s been given to invest in soccer in the United States:

So she strode into Blank’s intimate conference room. And in the meeting, she went off-script. Multiple rounds of role play with her team at U.S. Soccer had equipped her with carefully-crafted rhetoric. But “I threw our strategy out the window,” Parlow Cone recalls; instead, she spoke from her heart. She outlined her vision for a new HQ in metro Atlanta that would change the trajectory of American soccer. Within 10 minutes, Blank would later say, he was sold.

He ultimately committed $50 million toward the project. He also rallied other corporate executives and philanthropists. Together with U.S. Soccer and countless others, they funded and built the $250 million “Arthur M. Blank U.S. Soccer National Training Center,” which will open Thursday in Fayette County, Ga.