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Marketing has a lot in common with grifts or cons. It's said that there is no grift that will work on anyone, but there is a grift for everyone.

Marketing is usually about appealing to the widest audience. You are likely not in that audience.

Sometimes a marketer knows a product inherently won't appeal to a wide audience. They then choose a more bespoke strategy. If someone smartly target you, I expect you would be as receptive as anyone. You probably wouldn't even notice, just like others don't seem to notice when they're being "sold" something.

I expect it's just that simple. I know it is for me, and we seem quite similar in this regard.

Just have a look at your spending.

Anything non-essential, big chance you were partially marketed into it.

People rarely consciously buys something based on marketing.

There is usually a rationalization.

E.g. see ad for video doorbell. Rationalize that it would be quite useful. Buy.

Or, see ad for nice TV with good price. Rationalize that it's pretty affordable and a big upgrade to current TV. Buy

The real goal of marketing isn't to make you buy you don't need but want, the goal is to make you believe that you need that item, bypassing want completely.

For instance, you need a monitor for a computer and marketing works to make you to not just need a monitor but to need the big monitor that's curved and is as wide as two normal monitors but costs 3x as much. Because you code and with special drivers only that monitor has it'll act like two separate monitors so you won't lose productivity of only having one.

I think we by default look beyond what’s in front of us and analyze the why and how behind things—both the little things and the big life decisions too. Others tend to take things at face value unless they are pushing themselves or putting in a lot of effort to think through them.

This is really valuable with things like marketing because, by default, we see the intentions behind marketing schemes and the white lies on packaging probably more so than the average person.

It also (for me) can be a downside with the things I just need to get done without analyzing. Even more so with relationships—sometimes I simply need to trust the person in front of me to connect with them, but I often analyze people and their behaviors and intentions to the extreme to create a full “profile” of their good, bad, emotions, and intentions in my head.

Definitely not immune, it's just way less of a thing these days. It's also very person/culture (as in family culture, think about who else you frequently interact with who also doesn't do it) dependent; some are raised to not buy things they don't need, and toss or donate things they don't use. Others think they will use something eventually so they better get it on sale. It also could be less enticing due to the number of people and noise level.

Otherwise, if you were immune, you would never keep an eye for sales for anything.

Yeah I think what’s happening here is that you think you’re special for some pretty normal shit

A discussion about how you’re a special snowflake?